Fun, any way you look at it.

← Back to the Portfolio

The Ronald McDonald House BC Ski Challenge is a fundraising event where attendees can choose to spend their weekend knee deep in fresh powder, or a few pints deep at one of Whistler’s Restaurants. To get people excited, we created a series of posters that tell two very different, but both very fun stories – depending how you look at them.

Copywriter: Kate Roland / Alex Falconer
Illustrator: Russel Gray
Creative Director: Michael Milardo
Agency: Cossette

  • Date: 2017
  • Client: Ronald McDonald House BC & Yukon
  • Filed under: Ambient, Print