McFlurry Born Perfect

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To celebrate the 20th anniversary of the Canadian invented McFlurry, we decided to showcase it alongside some of Canada’s other great inventions. Posters were put at transit stations across BC as well as in print and bulkhead signs.

Copywriter: Kyle Darbyson
Creative Director: Michael Milardo
Agency: Cossette

Recognition: LOTUS awards: Bronze – Out-Of-Home

  • Date: 2015
  • Client: McDonald's
  • Filed under: Ambient